Explore the Sales Enablement Automation Software Market

Bloomfire Included in Forrester’s Now Tech: Sales Enablement Automation, Q2 2022 Report

Forrester Research, a leading global research and advisory firm, has released the report Now Tech: Sales Enablement Automation, Q2 2022. The report provides an overview of 18 sales enablement automation (SEA) providers that help businesses reduce sales-associated costs, deliver meaningful experiences to buyers, and set sellers up for success.

The need for sales content and sales readiness technology has never been more urgent: according to Forrester’s 2022 Marketing Survey, 74% of marketing decision-makers believe that buyers and customers expect a sales and marketing experience that is tailored to their needs and preferences. 

Download this complimentary report to:

  • Learn about new innovations and improvements in the sales enablement automation market
  • Explore 18 SEA providers segmented by market presence and functionality
  • Align individual vendor solutions to your organization’s needs
  • Get best practices for maximizing the value of your SEA investment
Forrester Research Now Tech Sales Enablement Automation Q2 2022 report cover

Sustainable improvements to seller effectiveness, personalized buyer engagement, and company performance require strong alignment and accountability between sales enablement, sales management, sales operations, product, and marketing.

Forrester Research

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