GRIT Forum 2021: Bloomfire and MiTek on the Evolving Researcher Role

When asked in the most recent GreenBook GRIT wave what one skill they would add to their organization in their next hire, buyer and supplier-side researchers agreed: technical skills are most in demand. Yet as the insights role evolves, researchers also need to hone their consultative skills. In addition to synthesizing data and information, researchers must successfully communicate the impact of their results and recommendations to stakeholders. In this on-demand session, Mark Hammer, CEO of Bloomfire, and Denise Signorelli, Data Scientist at MiTek, discuss how researchers can grow their technical and consultative skills to become proactive, strategic partners for their businesses.

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