A recent study commissioned by Bloomfire and conducted by 451 Research (part of S&P Global Market Intelligence) investigated the best practices that the most successful organizations are using to future-proof their CX. In this on-demand webinar, Bloomfire CEO Mark Hammer and 451 Research Principal Analyst Chris Marsh discuss those best practices and real-world examples of brands who are employing them to make their CX operations more resilient.
45% of businesses say fewer than half of their CX decisions are made using data. Only 26% believe they have a single source of truth across their knowledge assets that’s available company-wide and across the company journey.
451 Research (part of S&P Global Market Intelligence)