Unless you work under a rock (in which case, how are you reading this? Is there wi-fi under there?), you’re part of a team. That means you’ll get to (or have to) collaborate with other people and enjoy the inherent rewards and frustrations of teamwork. In sales, effective teamwork is exciting when it happens right. Have you heard the saying, “None of us is as good as all of us”? That’s what real teamwork is all about. Here are a few tips and tricks to enhance your sales team collaboration.
Make sure expectations are clear from the start. Does the team know why they’re working together? Do they know how they’re expected to work together? Are specific jobs already assigned to different people or should they divvy it up amongst themselves? Will they touch base hourly, daily, or weekly to assess progress and reevaluate their strategies and approaches? Figure this out at the beginning and make sure everyone knows what’s going on. Setting clear expectations from the start avoids a lot of frustration and allows team members to shift their energy from orientation to getting stuff done.
Focus on cooperative models. For example, how about co-managers? If it’s a long-term project, consider having regular meetings and rotating through who leads the discussion. Sometimes having one team leader the whole time is the best idea, but depending on the project, it might be useful to encourage cooperation everywhere, including the leadership structure of the project.
Provide the tools. Anticipate the team’s informational needs and make sure they have the resources to find what they’ll surely be scrambling for. Most of the frustration people experience in teamwork stems from a lack of resources. Simply providing team members with the information, skills, and contacts they need (or will need) upfront can prevent significant headaches down the road.
Make sure your team can share information quickly and easily. Communication is key, so if team members share information smoothly, the project will run smoothly. If there are hiccups, figure out why and make sure you get rid of them quickly.
Teamwork is exciting and productive, but it can also be challenging. Avoid common pitfalls by offering clear expectations from the beginning, focusing on cooperative models, providing tools, and making sure the team can share information smoothly. Anticipating problems and avoiding them increases sales effectiveness and allows your team to get down to business.
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