The Positive Effects of Making Your Business More Social

Bloomfire Admin
2 mins

As organizations expand across time zones around the world, the need for social tools is more prevalent than ever before. Companies are seeing an increased demand for a solution that encourages employee engagement, increases productivity, knowledge sharing, and flexibility. The traditional workplace is changing quickly and employees need to be able to access information, when and where they need it.

The Effects of Implementing a Social Business Tool

1. Increased productivity

– According to recent Microsoft research, nearly 50 percent of employees believe the use of social tools help improve workplace productivity and 40 percent believe social tools will increase teamwork. Employees spend, on average, thirty minutes of their day managing their email. This is equal to 20 to 40 percent of their salary. By making knowledge readily available with a social business application, employees will decrease the amount of time spent inside their email, and in return, increase their productivity.

2. Engaged employees

– With a growing workforce of millenials, employers are recognizing the increased need for social tools to engage these new age employees. When an organization has a high level engagement among their employees, they see a decrease in ‘sick days’ and an increase in profits. Employee engagement isn’t just a buzzword, it produces real results that have a positive effect on the business bottom line.

3. Collaboration

– With 70% of people using social media, there is an increasing need to incorporate a ‘business like’ social network into employees’ everyday work life. A social network encourages collaboration between co-workers by allowing them to ‘hi-five’ posts, work together on a document, and allow for transparent communication within a team.

The positive impacts of Bloomfire

Social tools can have positive side effects on any business that is willing to implement such a tool. Bloomfire customer SURFSET Fitness has successfully and efficiently used our social collaboration tool to on-board fitness trainers all over the world. It has given SURFSET the ability to train and certify studio owners, and instructors across the globe without having to hop on a plane. Not only is this a great example of how to successfully implement a social tool into an organization, it also shows how a social tool can demonstrably save money and increase productivity at the same time.

July 29, 2013

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