Dynamic, predictive apps connect people with the information they need from anywhere, at any time
AUSTIN, Texas – May 15, 2015 – Bloomfire today announced the release of its newly redesigned mobile apps enabling users to share knowledge, learn and collaborate on the go. The new apps were unveiled at the 2015 Bloomfire User Conference, a gathering of industry-leading organizations including Dun & Bradstreet, the City of Austin, OgilvyOne Worldwide, Whole Foods and others.
According to Yahoo mobile analytics service Flurry, users spend nearly 90 percent of their time inside mobile apps versus using a mobile web browser.
“We are seeing a dramatic shift in how employees use their mobile devices to stay connected to co-workers, find and share information, and conduct meaningful business,” said Trey Tramonte, CEO of Bloomfire. “Our mobile-first approach ensures users have access to the information they need whether they are visiting a prospective customer, consulting on a service inquiry, or accessing training materials. Early customer feedback has been extremely positive, with adoption of the app very strong.”
Bloomfire’s mobile apps for iOS, Android and BlackBerry feature a completely new user interface. The apps include content bookmarks, predictive recommendations, notifications and innovative content discovery tools developed specifically for the time-sensitive demands of today’s on-the-go workforce.
“It’s an amazingly well thought out mobile app that truly mobilizes communities. We can’t wait to roll it out,” commented Dan Zadik, product director at Dun & Bradstreet.
In addition, Bloomfire’s mobile apps can be customized and white labeled to meet corporate brand guidelines, providing a consistent look and feel across platforms and devices. Options include additional authentication and security features, as well as custom logo placement, personalized fonts, and color schemes.
Common use cases include:
- Sales enablement: enhanced search functionality and content bookmarks ensure sales professionals spend less time searching for answers and more time contributing to the bottom line.
- Training: private groups and offline downloads help employees connect to just the resources they need and access them whether they are online or off.
- Customer support: notifications and related content give customer service reps, clients and partners instant access to the information they need – sometimes before they finish asking a question.
Bloomfire exists to organize knowledge and expertise, and make it accessible and shareable with the people that need it most. Our easy-to-use, elegant social knowledge network software is used by thousands of employees at leading companies for social learning, customer service, and sales & marketing alignment. With Bloomfire, collaboration is easier, work gets done more efficiently, and employees and customers are more satisfied. Bloomfire is headquartered in downtown Austin, Texas. Request a demo today at https://bloomfire.com.
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Aaron De Lucia
FOLIO Communications Group, LLC