Forget horror movies, creepy clowns, and haunted houses. There’s nothing scarier than that big, heaping mess of content, just sitting there, preventing your team from accessing the information they need, when they need it. It’s pure evil.
It’s time to face your fears and banish the content chaos. We’ve got some tips for how you can revive and organize your content through curation:
1. Choose a knowledge sharing solution that enables content curation.
Unfortunately, not all knowledge sharing solutions are created equal. When searching for a solution, be sure it has an infrastructure that will set you up for organizational success. Look for the following features to help with content curation:
- Categories controlled by owners and admins– Categories ensure that all content posted to the community is relevant.
- Indexing– Indexing makes every piece of content searchable, so no information is lost.
- Video transcription–Transcription enables videos to become searchable.
- Tagging— Tagging allows all types of users to discover content.
2. Establish posting guidelines.
We love adorable pictures of fat orange cats in pumpkin costumes and videos of pugs dressed up as Starbucks frappuccinos as much as the next person, but everything has its time and place; that place might not necessarily be in your knowledge sharing community.
Whether you already have a knowledge sharing solution or are searching for one, now is the time to start considering what should and should not be included in your community. As previously mentioned, categories are an excellent strategy to keep content relevant; if a certain piece of content does not fit into one of the categories, it does not belong in the community.
Once you have developed a set of content guidelines, create a post that lets everyone else in on your genius plan. In the post, explain that the guidelines you’ve chosen will promote self-curation and make for less maintenance down the line.
Of course, we’re not suggesting you can’t have fun in your community! If memes and puppy videos have a special place in the heart of your organization, give them a special place in your knowledge sharing community, too. Just be sure they have their own designated space, in order to avoid cluttering company knowledge.
3. Schedule regular curation reviews.
Can you imagine how long it would take a witch to organize her library, if she only put her spellbooks away once a year? Just like organizing a library or cleaning your room, content curation is much less work if you do it regularly.
Sure, you’ve set your team up for organizational success with categories that keep content relevant and guidelines for posting that everyone understands. But inevitably, you will end up with outdated or irrelevant content every now and then.
A solution that works for us is to divide all the posts in a community between the members of the team. In a spreadsheet, mark every post as either green (should be left alone), yellow (still relevant but needs to be updated), or red (is no longer relevant and should be removed or archived). After each post has been assigned a color, take the action that has been identified as necessary.
Follow these tips and tricks to bring your content back from the dead–and make future maintenance much less scary.