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What is a social knowledge network?

June 5, 2015
Written by Bloomfire Admin

There is a proliferation of platforms on the market today professing to enhance employee collaboration and communication – everything from messaging tools to SharePoint. Many seem somewhat purposeless, without a real business objective in mind, while others seem more purposeful yet may be missing a defining edge that makes them sticky.

Our solution, Bloomfire, was developed around content as a unifying theme. For our customers, collaboration happens between and around the content in Bloomfire. It’s what they come to Bloomfire for and what they communicate with each other about.

We call Bloomfire a social knowledge network. But what do I mean by a “social knowledge network?” Let me take you through the three words in the description and explain what we mean.

Bloomfire is social – it relies on people and communication to make the solution work.

Gone are the days when organizations had “producers” and “consumers.” Today’s work environment is more open and depends on everyone contributing. Bloomfire users post PowerPoint presentations, embed web links, video content, or anything else they think would be helpful. And others react to that comment by posting their questions, comments, or additional context relevant to the topic. Users even crowdsource answers to questions they can’t find in Bloomfire by posting them and waiting for a response, either from other users or an expert dedicated to answer the type of question being asked.

Bloomfire is all about knowledge – whether in the form of content it holds or knowledge that may exist in someone’s head and no place else.

You can easily find experts by searching for that subject and seeing content as well as people associated with the topic. To take that a step further, many organizations now use Bloomfire to help manage knowledge transfer. When someone leaves the organization, they use Bloomfire as the repository of information that person has, whether uploaded by Word document or, increasingly, an off-the-cuff video the employee makes before they leave, documenting information they believe others will find useful when they are gone.

Bloomfire connects people with people, people with knowledge, and knowledge with knowledge in an easily accessible network.

People can be organized in groups, whether by department, location, interest, or any other configuration, deepening relationships and helping foster closer collaboration. Within those groups is where the social collaboration takes place around the content shared among the group. And its within these groups that these connections happen between people who may be in the next cubical or on the other side of the world.

What is the benefit of good social knowledge networks? In short, social knowledge networks drive efficiency. They connect people with the information they need to get their jobs done – across the organization, regardless of what their job is. Ask someone using a social knowledge network and they’ll tell you that the time saved looking for things that should be readily available can be as high as 20 percent. That’s 20 percent per employee. Add that up and the ROI of a very good social knowledge network can be staggering.

Harness The Power Of Knowledge Sharing With Digital Transformation

Companies that grasp what the digital workplace is really all about are willing to change the ways people and applications connect across their organizations. By fostering a digitally driven culture of collaboration, they break down silos, share knowledge more effectively, and compete more successfully.

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